As a fairly “new again” user (I stopped using Brave a few months back when the massive Chrome-overhaul sort of ruined Brave for me), I wanted to leave some feedback about the Advertising portion.
The Settings section could be clearer about what exactly we are doing when we are choosing particular options. Any new user will likely be confused by the “Ad Control” option: “Allow Ads and Tracking” vs. “Block Ads”.
What exactly am I choosing when I choose “Allow Ads and Tracking”? Am I basically just allowing all the original website advertising? And when I choose “Block Ads” am I agreeing to use Brave Ads?
Or does choosing “Allow Ads and Tracking” presuppose that the user knows that all the original advertising infrastructure is always gone and blocked from Brave, and “Allow Ads and Tracking” means to turn on Brave Ads, while “Block Ads” mean that I want to use Brave with zero advertising, Brave or otherwise?
For those who are more intimately involved with Brave this may seem obvious, but to a casual user it is not obviously clear or intuitive to me.
Similarly, with Cookies, do these options presume all Brave non-compliant cookie infrastructure is/ has been deleted, and only Brave compliant First, Second and Third Party cookies are ever allowed. Or does allowing Third Party cookies basically allow any cookie, no matter how treacherous and malicious, free reign?
Third, the same arguments above apply to the Fingerprinting options.
Finally, I think you should put a “Brave Ads” tag on all Brave-compliant advertising. It would assuage a lot of the anxiety folks might have about the ads popping up.
PS - I clicked through on an advertisement and it used DoubleClick, which is a Google company is it not?
If Brave is using Google to serve its ads, what on earth is the point of Brave Ads for those of us who want out from under Google’s evil-doing thumb?