I thought that Brave Ads would substitute the ads that we see in the websites. However, now that they are working in some regions, I had the chance to experience the ads.
In my opinion they are intrusive as they are showed as notifications instead of ads in the browser. That means, that if you are working on any program outside the browser, you’ll see the ad popping up (usually on the bottom right side of the screen). The notification has only a very small cross that you can use to close the ad, or it will disappear by itself after few minutes, which I think is a very long time.
The reward for this intrusive ad is less than $0.02 (0.05 BAT each ad), which I think is very very low pay for the time/visual intrusion that I have.
An acceptable reward could be 0.5/1 BAT each ad.