I like the Brave concept of micropayments to publishers for browsing the web, but adding funds to the Brave wallet is simply too complicated for the average person. Here’s are the problems
If you’ve never used cryptocurrencies, BAT and adding BAT to a Brave wallet makes no sense. One has to go read up about cryptocurriences BEFORE doing anything else.
One has to create an Uphold account before funding the Brave wallet. That means setting up and verifying the account, including providing ID and photos.
Add funds to the Uphold account. The simplest way to do so is by credit card - unless you happen to be from one of the countries that Uphold doesn’t accept credit cards from. Then you have to close the Uphold account and go figure out which cryptocurrency accepts your credit card. This is the point at which I gave up.
Assume you get as far as opening the Uphold account and adding funds to it. You then have to figure out how to transfer funds to the Brave wallet. The Brave browser assumes that you know what to do and provides no handholding whatsoever, so it’s all hit and miss.
Compare the above for paying for something at a web store.
Step 1: Enter credit card information and press ‘pay’
The threshold to use Brave Rewards is far too high for an average user. I can’t figure how to use Brave Rewards and / or it is far to complicated a process to jump through. And I’m a person who thinks the Brave Rewards concept is excellent and I WANT it to succeed.
Brave needs to make funding the easier AND it needs to provide a detailed step by step mechanism for doing this.