Does Brave block affiliate links?
For example:
Brave does not presently block text links. Instead, we focus on preventing third-party trackers (and their dependent ads) from monitoring your activity online. Do you feel there are scenarios we ought to consider? Thank you for the feedback!
There’s a fellow online whose affiliate payments on his content site – revenue that is 60 percent of his business total per year – have been plummeting. He began testing affiliate links. He installed Brave to do so. While his affiliate links are not being blocked by Brave, the clicks are no longer tracked, thus, the revenue stream has dried up. The visitor can see the affiliate linked ad but the publisher derives no benefit. The affiliate ads relate to the site articles. Brave’s ads do not. He’s pretty upset. I am looking now for others results of testing. My understanding is that he has posted an article recently online about the results. I am looking for it.
As I wrote in my post, that is accurate, however the visitor can click the affiliate-linked ad but the publisher does not benefit financially when Brave is used as the clicks are not tracked.
Thanks. This is the kind of info I was looking for.
I guess it’s still worthwhile from a business perspective for publishers to continue using affiliate links. But hey need to adjust their expectations and realize that a growing number of people use browsers that block the trackers.
One variable would be the audience. If the audience are normies, then they likely have no idea what trackers are and have never heard of Brave. Whereas, if they are targeting people in the crypto community or techies, then those people are far more likely to be blocking trackers.